Steps from Lumen Field, the Seattle International Media Center gave more than 1,000 journalists, reporters and content creators from around the world a place to work, connect and discover stories from across Seattle and Washington.
A Front-Row Office
When Slalom offered space inside Hawk Tower, Seattle’s International Media Center found a home overlooking the heart of the World Cup.
Hundreds of desks, high-speed Wi-Fi and a wall of screens gave visiting media a refuge to work, while the balcony offered panorama views of the Salish Sea, Mount Rainier, and directly into Lumen Field. Some journalists arrived as early as 2 a.m. for live shots. Others filed stories late into the night.
The experience extended beyond the office. Press conferences introduced journalists to local leaders, athletes and community stories, while excursions took them to the Space Needle, onto the Salish Sea, into the air by seaplane and to a powwow hosted by the Puyallup Tribe of Indians.
Over three weeks, more than 1,000 media members used the center as a home base for covering the World Cup and the place hosting it.
Related Legacy Projects
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New, World-Class Fields
New, World-Class Fields
FIFA World Cup preparation helped accelerate new and improved soccer facilities at the University of Washington and Seattle University, creating permanent investments in collegiate athletics and the region’s ability to host future competition.
Free Waterfront Shuttle
Free Waterfront Shuttle
In partnership with King County Metro, SeattleFWC26 sponsored free rides on a new waterfront shuttle connecting Seattle Center, Waterfront Park, Pioneer Square, Seattle Stadium, and the Chinatown-International District, along with dedicated free Match Day shuttles during the tournament.
Statewide Fan Zones
Statewide Fan Zones
SeattleFWC26 partnered with nine communities across Washington State to create official Fan Zones, ensuring residents statewide — not just in Seattle — could celebrate the FIFA World Cup 2026 together.